DECLASSIFIED FILES

Green Label Drop 001: Ethiopia Gesha - Our Rarest Coffee Yet

The Green Label has officially been declassified. These will be our rarest single origin coffee releases yet! We got our hands on a Gesha from Ethiopia that has undergone Carbonic Maceration. Carbonic maceration, borrowed from the red wine world, is a fermentation process where whole coffee cherries sit in a CO₂-filled tank, pushing out oxygen and breaking down sugars over days or weeks.

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Coffee Conspiracy Drops Candle Collab with Hot Melty Wax

The aroma of coffee has always been a crowd pleaser. We have people walk by our headquarters at the Capitola Mall and double back because the smell of freshly ground/brewed coffee draws them in. Thats why it was a no brainer when we were approached by the Hot Melty Wax crew and asked if we would be open to dropping a collab candle with them.

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A Year of Brand Growth - 2024 Reflection and Gratitude

2024 brought its share of setbacks and roadblocks, but we refused to give up. From growing into the opportunity to build our own brick-and-mortar space to serving coffee backstage at concerts, this year has been nothing short of surreal. Thank you for trusting the vision, for being part of this journey, and for helping turn this dream into reality. 

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